Health Inc

The creation of an engaging suite of marketing materials for a series of health technology products
Health Inc. are industry innovators in radiology information systems and technology. They engaged Total Medical Design to create a set of striking and effective sub-brands to promote a series of new product offerings.

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Challenges
  • A complex set of technologies required some time to understand, in order to accurately portray these as visual branding.
  • The challenge of visualising complex technology as visual storytelling.
Solutions
  • In consultation with Health Inc’s stakeholders, we crafted and refined Health Inc’ sub-brands until they reflected the functionality and ethos of the new product offerings.
  • We created a suite of engaging, visually appealing and relevant brand materials in order to support Health Inc’s new product offerings. We ensured that the team were happy with the result at every stage of the project until final sign-off.
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