News

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22nd October, 2024
The Benefits of a One-Stop Agency

In today’s fast-paced healthcare landscape, medical practitioners, health centres, and clinics must stay ahead of the curve to attract and … Read More

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23rd September, 2024
What Works Better: On-Page Optimisation or Link Building?

Introduction Search Engine Optimisation (SEO) is an essential strategy for driving traffic to your website and improving its visibility in … Read More

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23rd September, 2024
5 Essential Tools Your Medical Website Needs in 2024

Introduction A well-designed medical website is more than just an online presence; it’s a critical tool for patient engagement, appointment … Read More

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30th July, 2024
How to Select the Best Web Design Agency for Your Medical Website

Choosing the right web design agency is crucial for developing a successful medical website. Your website must be visually appealing … Read More

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22nd June, 2024
Understanding the Differences Between Visitors, Page Views, and Clicks

Introduction Understanding website analytics is crucial for healthcare professionals looking to optimise their online presence in the digital age. Visitors, … Read More

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21st June, 2024
The Ultimate Guide to Creating an Eye-Catching and User-Friendly Medical Website Design

Introduction Are you in the process of creating a medical website? In the competitive healthcare industry, having an eye-catching and … Read More

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10th June, 2024
How to Master the Art of Medical Landing Pages in 2024

Introduction Creating effective landing pages is crucial for medical professionals, clinics, and healthcare practices, which aim to attract new patients, … Read More

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23rd May, 2024
4 Essential Healthcare Marketing Tools for 2024

Introduction In the competitive healthcare industry, effective marketing is crucial to attract new clients, increase engagement, and boost conversions. Staying … Read More

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21st May, 2024
How a Website Can Portray Your Clinic in 2024

Introduction In the digital age, your clinic’s website is often the first point of contact for potential patients. A well-designed … Read More

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20th May, 2024
How to Develop a Distinctive Brand Identity for Your Medical Practice in 2024

Introduction In today’s competitive healthcare market, establishing a distinctive brand identity is crucial for medical professionals and practices. Beyond just … Read More

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15th May, 2024
Should I use stock imagery on my medical website?

Enhancing Medical Websites: Choosing Between Stock and Personalised Imagery Revisiting the Pros and Cons Selecting the right visuals for your … Read More

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14th May, 2024
How to Use Your Medical Marketing Keywords Wisely

Introduction In the rapidly evolving field of medical marketing, staying ahead means continuously refining your SEO strategy. Keywords are the … Read More

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6th September, 2023
Elevate Your Dental Practice with Proven Marketing Strategies

In the ever-evolving world of digital marketing, staying ahead of the curve is crucial, especially in specialised fields like dentistry. … Read More

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6th September, 2023
How to Understand the New AHPRA Changes and Stay Compliant

  The recent expansion of the cosmetic surgery investigation by the Australian Health Practitioner Regulation Agency (AHPRA) to encompass procedures … Read More

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17th July, 2023
How to ensure your medical practice’s website and advertising is Ahpra compliant

New compliance regulations have been made by the Australian Health Practitioner Regulation Agency (Ahpra) for advertisements and practises related to … Read More

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6th December, 2021
The medical Symposium App that makes life easier

Check out our video to view the bespoke Verve Symposium App, making life easier for organisers, faculty, and delegates. Created … Read More

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30th April, 2020
The Total Medical Design Guide to Advertising Regulations for Healthcare Businesses

Owning and operating a healthcare business in Australia can often feel like walking through a field of landmines. The landmines, … Read More

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8th February, 2020
Healthcare marketing: Is online booking always the best option for your clients?

Online booking is no longer just a nice to have, today’s patients and clients expect it. With more and more … Read More

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14th January, 2020
Australian healthcare marketing: What you need to know to stay compliant

Marketing in the healthcare industry is tough. Not only do you need to keep up with increasing competition and market … Read More

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30th March, 2018
10 proven ways to drive more patients to your dental practice

Marketing a dental practice in today’s highly-competitive market can be tough. Despite this, demand, revenue and profit in the Australian … Read More

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21st November, 2017
Google’s mobile-first index: Is your clinic or practice ready to rank?

Last month Google announced a significant shift in indexing. Instead of ranking the desktop version of websites, they will instead … Read More

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19th October, 2017
10 content ideas for your medical practice blog

Blogging can benefit your practice in many ways. Not only can it drive traffic to your website but it can … Read More

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11th October, 2017
6 mistakes doctors make when creating a practice brochure

If you’re considering creating a new brochure for your medical practice or clinic, read on. Here are some common mistakes … Read More

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5th September, 2017
10 questions to ask before you select a medical web design agency

Selecting the right web design agency for your medical practice or healthcare clinic is critical to your online success. If … Read More

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18th August, 2017
Why Your Medical Website Needs to Move Beyond Marketing

Healthcare has been a notoriously slow adopter of digital trends. But today, medical professionals understand the importance of keeping up … Read More

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1st June, 2017
The importance of healthcare branding and how to get it right

Branding is often overlooked when it comes to medical marketing. In fact, it wasn’t always necessary.  However, building a strong … Read More

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25th March, 2017
The medical professionals guide to multicultural web content

Whilst interpreter services in Australia are highly accessible, and have been shown to improve the quality and safety of health … Read More

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21st February, 2017
How PPC can benefit your practice

Having a professional website for your practice is critical in today’s digital world. But unless you are actively promoting it, … Read More

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11th February, 2017
The value of online reviews for medical professionals

When considering the value of online patient-doctor reviews, medical professionals have traditionally been sceptical. Concerns over negative feedback and subsequent … Read More

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3rd December, 2016
10 Best Practice Techniques for Healthcare Brands Using Social Media

1. Know what platform suits what audience If you’re marketing a new treatment for Alzheimers Disease to carers and healthcare … Read More

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7th October, 2016
Six Medical Website Content Best Practices

When it comes to creating maximum impact with your healthcare website, you need to understand and implement all of the … Read More

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20th August, 2016
5 Reasons Why Your Medical Website Needs a Responsive Design Upgrade

The digital world has increasingly moved from older computer interfaces towards screens in multiple different sizes and in multiple different … Read More

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14th August, 2016
Why Medical Businesses Need An Adwords Certified Professional

Medical practitioners and medical clinics looking to boost their online presence and traffic to their website need the assistance of … Read More

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31st July, 2016
5 Reasons Why Rich Media and Videos Enrich Your Healthcare Website

The ever-increasing amount of internet traffic out there comes not from reading text but from watching video. Streaming video on … Read More

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19th July, 2016
Five Tips for Doctors and Medical Professionals Joining Linked In

Although Linked In is generally thought of as being the domain of business people, it has flourished as one of … Read More

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23rd May, 2016
3 Indispensible Health Marketing Tools to Revolutionise Your Business

Technology is rapidly accelerating and changing beyond all recognition every few years. So the healthcare industry mustn’t only keep up, … Read More

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23rd May, 2016
Six Revolutionary Ideas for Doctor’s Websites

You’re probably used to best practice procedure is your field! Did you know that the same applies to medical website … Read More

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23rd May, 2016
Three Key Ways to Revive Your Medical Practice’s Online Marketing

The internet may as well come with a ‘toxic substance’ sign attached on it and flashing lights, for all that … Read More

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22nd May, 2016
The Benefits of a website for your Medical Practice – Part II

Have you ever thought of advertising your clinic? How? But the major question is, do you have the time, courage … Read More

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22nd May, 2016
The Benefits of a website for your Medical Practice – Part I

This highly changing and technology-driven economy is the biggest reason why more medical practitioners are establishing and maintaining their own … Read More

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22nd May, 2016
Ways on a Medical Practitioner Could Utilise the Power of Social Media

The power of social media has been more intensive nowadays especially among businesses that leverage on online marketing. Below are … Read More

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22nd May, 2016
How to improve your traffic web using Social Media?

At this internet age, Social Media is becoming a vital part in maximizing the use of internet connection. The introduction … Read More

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21st May, 2016
Benefits of link building activities for Medical Websites

Link building plays an important role in maximizing the use of a website. Each link serves as a “vote” for … Read More

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21st May, 2016
What Works Better, ON page Optimisation or Link Building?

Search Engine Optimisation (SEO) is composed of two main parts: On Page Optimisation aka Onsite Optimisation and Off Page Optimisation … Read More