Digital Strategy, SEO and AI Visibility for Healthcare Clinics
At Total Medical Design, we help doctors, clinics, and healthcare professionals expand their online presence, attract the right patients, and remain compliant with AHPRA’s advertising standards.
We’re not just a medical website agency. We’re a full-service healthcare marketing team based in Australia, offering SEO, Google Ads, AI search visibility and content marketing explicitly built for healthcare practices.
Whether you’re launching a new clinic or want to improve how patients find you, we can help you appear in more places, more often, with the right message.
Medical marketing is the strategic promotion of healthcare services using digital tools, including SEO, Google Ads, content, and local search. Unlike general marketing, it requires a strong understanding of:
Our team works exclusively with healthcare professionals, ensuring that everything we do is tailored to your industry—no recycled strategies, no guesswork.
Healthcare search is shifting—fast.
Patients are no longer typing simple keywords. Instead, they’re using voice, AI assistants, and natural queries like:
With Google’s rollout of Search Generative Experience (SGE) and AI-first platforms like ChatGPT and Perplexity, content must be structured and expert-driven to be featured.
Clinics that rank well in traditional search and are optimised for AI visibility are capturing significantly more leads and patient enquiries.
This is why healthcare providers need a marketing strategy that is compliant, content-rich, and AI-ready.
If your clinic has no formal digital marketing in place, you may be facing:
We resolve all of this with precise planning, execution, and reporting.
We offer a full-service approach designed specifically for Australian healthcare practices.
A medical marketing agency helps healthcare professionals attract and retain patients using strategies such as SEO, Google Ads, content optimisation, and local optimisation, while staying compliant with healthcare regulations.
We work with GPs, specialists, surgeons, allied health practitioners and private medical centres. Our experience covers solo practices, multi-site clinics and start-ups.
Yes. New clinics are some of our most successful clients. We help you build strong foundations and attract patients from day one with SEO and advertising.
All content and ads are reviewed against AHPRA and TGA guidelines. We avoid testimonials, comparisons, guarantees, and misleading phrasing.
Just a quick call. We’ll assess your current setup, your goals, and propose a custom plan with transparent pricing and timeframes.
No. After your initial setup or first campaign, we offer month-to-month support. We earn trust through results, not contracts.
